Tag Archives: schmidt shoe store

1935: Advertising White Shoes in Black and White

Posted on July 30, 2010 by ming01

White shoes were for sale at Schmidt Shoe Store, but of course, they had to be printed in grey in 1935. Next post at 11 a.m.

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1934: Schmidt Shoe Store Goes Art Deco

Posted on November 3, 2009 by ming01

The Schmidt Shoe Store had this lovely advertisement for "Feminine charm in shoes" in 1934, featuring an art deco woman’s face at the top. I’m sorry about how blurry the text is; I tried to enlarge it, but que sera, … Continue reading →

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1934: Phoenix Stockings at Schmidt Shoe Store

Posted on October 25, 2009 by ming01

Schmidt Shoe Store was selling Phoenix "budget" chiffons in 1934 for 79 cents apiece. Notice these precede the invention of the pantyhose and would have required garters to wear. Next post at 9 a.m.

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1934: Schmidt Shoe Store’s Peacock Shoes

Posted on September 23, 2009 by ming01

This Schmidt Shoe Store ad from 1934 shows Peacock shoes, stating "The smartest feet are wearing Peacock Shoes." Next post at 9 a.m.

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